A road less traveled, a road based on vision, determination, hard work, and passion was the path a young immigrant woman took when she came to the US with her husband and two children from Russia in 1979. After struggling for three years, with her broken English and a gleam of hope in her eye, Simma opened the doors to a small bakery with the intentions of distributing the love and spirit of her family tradition through fine cheesecakes and pastries that would be unmatched anywhere in both taste and quality.
More than a decade since her passing, Simma’s legacy is still alive and flourishing. The walls of her bakery are now decorated with dozens of awards and plaques recognizing the endless contributions her dream inspired. Today, the bakery is operated by the Carollo Family, and an extraordinary family of 35 employees who continue a tradition richly embedded in family values. They constantly strive to provide the quality and truly superior products that Simma’s has become nationally known for. This relentless pursuit of quality and a passion to be the best.
Simma’s dream, has put Simma’s in a category of its own.
Important Events in Our History
2017 Bakery Operation of the Year
March 13, 2017
Simma’s Bakery, located in Wauwatosa, WI, was named the 2017 Bakery Operation of the Year (BOY) by the Wisconsin Bakers Association (WBA). Six outstanding Wisconsin bakeries were nominated for the Bakery Operation of the Year this year. Past winners of this award voted to determine this year’s winner.
Simma’s Bakery Renovates Store Front
January 19, 2016
Out with the old and in with the new.
Simma’s Expands Into Building Next Door
May 5, 2015
In its 31st year in business, Simma’s Bakery purchases next door frame gallery and begins a long-awaited expansion.
Mark and Peggy Carollo Purchase Simma’s Bakery
January 1, 2011
Mark and Peggy Carollo, the owner of Greendale-based Croissant Etc, purchase Simma’s Bakery from Simma’s daughter, Irina.
Best Bakery and Best Desserts
January 1, 1994
Shepherd Express gives the nod to Simma’s Bakery for Best Bakery and Best Desserts.
Simma’s Bakery Opens For Business
January 1, 1982
After struggling for three years, with her broken English and a gleam of hope in her eye, Simma opened the doors to a small bakery with the intentions of distributing the love and spirit of her family tradition through fine cheesecakes and pastries that would be unmatched anywhere in both taste and quality.
Simma Moves to the United States
January 1, 1979
A road less traveled, a road based on vision, determination, hard work, and passion was the path a young immigrant woman took when she came to the US with her husband and two children from Russia in 1979.